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Cool tool on current audience reach/demographics of facebook users by country, age, etc.
http://www.checkfacebook.com/ that Matt Mckinney sent me. I'm in a rush today so here's a copy/paste from his email :)

61M U.S. users on facebook and growing.

Also an interesting article on CNET today about how news about how the Swine Flu was mapped out/covered via Facebook.
http://news.cnet.com/8301-13515_3-10229749-26.html.
Facebook uses its Lexicon service, which tracks how frequently certain terms are mentioned in wall posts. www.facebook.com/lexicon
There is a New Lexicon service in beta format that will use much more demographics. http://www.facebook.com/lexicon/index.php?q=battery+management#/lexicon/new/?topic=football

Thought this might be of interest. Future way of tracking conversations via Facebook.

P.S. How is this not called a PR tool? This is a tool for PR!

Best regards,
Matt

Google webinar praises my marketing campaign: Thank an Engineer

Google just held a web analytics webinar and sited my Thank an Engineer campaign as an excellent example of B-2-B marketing! (The mention is around minute 8, http://tinyurl.com/webinarb2b).
You have to register to view, but it's a good webinar and definitely worth it.

I am just so excited!

Advanced Blogging For Business Tips - HubSpot

Check out this SlideShare Presentation on blogging:

Advanced Blogging For Business Tips - HubSpot

View more presentations or upload your own. (tags: blog business)

Twitter- applications and search

Well, this blog was supposed to be a review of a bunch of Twitter applications, but I found most of them to be complicated, annoying, or wouldn’t work on my phone anyway. Out of the list that I tried, the two sites/apps that I preferred were search.twitter.com and Twitter Answers.

You can search what’s going on in Twitter at Search.twitter.com. They have a list of the most tweeted items (real-time) or you can search whatever you want and it’ll pull up all relevant tweets (like google search, but in twitter only). It’s very useful and easy to use.

Then there’s Twitter Answers. You text any random question you have to Mosio (a mobile community) and other Mosio members answer it. You can answer questions to. I signed up and linked it to my Twitter & Facebook account, so if I text a question it’ll post to Mosio, Twitter, and Facebook at the same time. I got my first answer within a few minutes.

Here’s a list of other Twitter Applications that I didn’t have as much luck with… but maybe you will anyway (figure anything out, would love to hear how):
ceTwit is a windows mobile twitter client. Here’s review/instructions of this application.
GPS Twit is an application that you can run on your phone to make it easy for your friends to find you.
Quakk is an Open Source Windows Mobile Twitter Application Twitter client.
TwitToday adds a textbox to the Today screen of your PDS (Windows Mobile 5/6 touchscreen). To send a 'tweet', fill your text into the text box and hit 'OK'. Tap on the twitter icon to launch the mobile Twitter website and read your friend's updates.

Let's Talk Tweet

Twitter is basically a micro-blogging website. You can send updates of what’s going on in your life or company. Or if you’re looking for info, find someone who’s talking about stuff you’re interested in (or a friend) and follow them.

In turn they usually follow you (hence how you go about targeting people to follow you). It’s a social network. You can send updates (i.e. tweets) with a 140 character max. Think of it as a mini-press release in real time.

Everyone says it, but really it is true- you just won’t get it until you start doing it. I follow pet products (I’m a dog lover) and deal alerts (also love a bargain). So far my tweets aren’t limited to one topic- I’m throwing in work/home/whatevs.